We offer a full suite of services

Our Offerings

Sustainable and Event
Greening Practices

Green product solutions are used wherever possible and our eventing infrastructure relies on eco-friendly soundproof walling, the use of LED lighting, and recycled paper, plastic and glass. Our influence in the industry has resulted in Meetings Africa and Africa’s Travel Indaba among others, being organised around our greening principles. The Green Stand Award at both these events forms part of our initiative to encourage eco-first principles in the tourism events sector.


From inception to completion, our exhibitor services facilitate a trusted relationship with the exhibition. From the initial bookings, allocation of space, publishing of exhibitor manuals and other collateral, to enquiries, visitor and delegate registrations, our extensive experience locally and internationally drives innovation and creativity to the benefit of exhibitors and delegates. We are hands-on during the entire process, driving strategic floor plans, with highly visible on-site presence from build-up, duration of the event and breakdown.


From concept to realisation, our stress-tested financial management systems help decision-making during the early phases of event planning and execution. With experience in events and a team that offers a myriad of expertise spanning a wide range of industries and event sizes, Synergy Business Events can compile a budget for your event and adhere to the allocation while ensuring a well organised event.

Sales and

Marketing remains central to the success of any event and our experienced team will develop a sales and marketing plan to guide the successful promotion and execution of your event within budget.


The innovative use of technology can ease the exhibition experience. Our events feature an efficient mobile application that is available for download and use months before event, for the duration of the event and post event, offering delegates information about the programme and list of exhibitors, while communicating with them in real-time.


Communication is vital to the success of any event. We provide regular status updates to our clients during the planning and execution of their events and are available on-site from build-up to break-down. We develop, manage and maintain a clean database of potential and confirmed exhibitors, as well as delegates to ensure inclusive communication throughout.